Reviews and Testimonials for
AdRoll
Don’t just take our word for it—see how AdRoll performs in the hands of real users.
“Exceptional ROAS and strategic support.”
We’ve achieved a 6.4x ROAS and consistent CPMs across campaigns. The support team is proactive and invested in our success. Downside: Reporting could use deeper customization for power users.
Jose G., Head of Marketing at Motor Culture Australia (from G2.com)
“Full suite of ad tools with outstanding support.”
Retargeting, CTV, and reporting are all in one place. Support is responsive from onboarding to account management. Downside: None noted in this review.
Lydia T., Digital Marketing Specialist, Mid-Market (from G2.com)
“Versatile and easy to use.”
AdRoll supports display, social, and email ads with a user-friendly interface. It’s easy to launch and monitor campaigns. Downside: Would love more control over payment authorization and conversion prioritization.
Kevin B., President, Small Business (from G2.com)
“Charged for inactive account.”
We were billed A$540 despite having no active campaigns for over a year. Support declined a refund. Downside: Lack of billing transparency and dispute resolution.
Bart S., Small Business Owner (from Trustpilot)
“Meeting cancelled last minute.”
AdRoll promotes no minimum spend, but cancelled our scheduled onboarding meeting 20 minutes before start time. Downside: Poor onboarding experience and communication.
Rob T., Agency Director (from Trustpilot)
“Outdated services and questionable billing.”
After leaving AdRoll years ago, they attempted to charge an old card for services we didn’t use. Downside: Alleged billing practices and lack of trust.
Jonathan, Former User (from Trustpilot)
“Ad rejected for adult content.”
Our men’s underwear ad was declined for being “too adult,” despite similar examples on their blog. Downside: Inconsistent ad approval standards.
Adrian D., Ecommerce Retailer (from Trustpilot)
Frequently Asked Questions
What is AdRoll used for?
AdRoll is a marketing platform for retargeting, display ads, email campaigns, and cross-channel attribution—especially popular with ecommerce brands.
Is AdRoll beginner-friendly?
Yes. Users praise its intuitive campaign builder and onboarding support, though some report onboarding gaps and billing confusion.
Does AdRoll support Shopify and WooCommerce?
Absolutely. AdRoll integrates with major ecommerce platforms to sync product catalogs, track conversions, and personalize ads.
Can I run email campaigns with AdRoll?
Yes. AdRoll includes email marketing tools alongside its ad platform, allowing for unified messaging and automation.
How is AdRoll’s customer support?
Mixed. Many users highlight proactive and strategic support, while others report poor communication and refund issues.
Curious about the product? Check out our Product Details.
Want more in-depth details? Dive into our Comprehensive Review.
Need setup assistance? Check out our dedicated How-to Guide.