Simon.ai is a cloud-based, AI-first composable customer data platform (CDP)—so there’s no software to install locally. Setup is handled through onboarding and integrations within your existing marketing and data stack. Here’s a streamlined guide to getting started.

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Simon AI Installation Process

Using Simon AI Effectively

  1. Request a Demo or Account Access

    • Visit Simon.ai’s demo page to schedule a walkthrough with their team

    • You’ll get access to a tailored onboarding experience based on your business type (e.g. retail, subscription, marketplace)
  2. Connect Your Data Sources

    • Simon integrates with hundreds of tools including:
      • Data warehouses (Snowflake, BigQuery, Redshift)
      • Marketing platforms (Braze, Klaviyo, Iterable)
      • eCommerce systems (Shopify, Magento)
      • Analytics tools (Segment, Amplitude)

    • Use their Composable CDP to unify customer data across channels
  3. Configure Identity Resolution

    • Use Identity+ to stitch together customer profiles across devices and platforms

    • Set up rules for deduplication, enrichment, and matching
  4. Build Personalization Workflows

    • Access the Personalization Studio to create dynamic content journeys

    • Use AI Agents to automate segmentation, predictions, and channel orchestration
  5. Deploy Campaigns Across Channels

    • Launch personalized experiences via:
      • Email
      • SMS
      • Push notifications
      • Web personalization

    • Simon sits on top of your warehouse, so campaigns are powered by real-time data
  6. Monitor & Optimize

    • Use built-in analytics to track engagement, conversions, and retention

    • A/B test content and workflows

    • Refine segments and triggers based on performance